Page 12 - CCD-Mag-Summer-Fall-2020
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Alpine Mountain Ranch & Club Expanding Design + Build Team
 To keep pace with an unprecedented increase in sales activity at Alpine Mountain Ranch & Club, the Steamboat Springs luxury ranch community is hiring more people to help with home design, cost estimating and construction management.
“Interest in our amenity-rich ranch community just five-minutes from town and the ski area is at an all-time high,” said Suzanne Schlicht, Director Sales at Alpine Mountain Ranch & Club. “Now more than ever, people are really thinking about what they want for a lifestyle and a home, and they’re liking the balance of open space with room to roam and the services and amenities we offer at Alpine Mountain Ranch & Club.”
“Our unique Design + Build Program alleviates headaches for the homeowner,” says Jamie Curcio, AMRC’s construction manager. “What we offer is an on- site construction team that oversees the entire design and building process.”
This 1,216-acre ranch community offers 63, five-acre homesites priced from $1.5 million, 900 acres of open
space and a wildlife preserve. Within the community are miles of trails, a community lake, Owners’ Barn, Guest Cabin, and a backcountry Hermitage.
“In addition to our on-site staffing we will continue to award contracts for architectural design to the many quality design professionals in the region,” said Schlicht. “Similarly, we invite general contractors and architectural and engineering professionals to build within Alpine Mountain Ranch & Club, and we will be most supportive and cooperative of their efforts.”
Architectural Guidelines for homes in Alpine Mountain Ranch & Club ensure the natural beauty of the region is maintained and respect is paid to the character of local architecture while allowing homeowners the flexibility to choose Colorado Mountain Traditional, Transitional or Contemporary designs.
Famous for its Champagne Powder, US News & World Report ranks Steamboat Springs seventh on the list of Best Ski Vacation in the World, topping the likes of Aspen, Vail and Salzburg, Austria.
Krueger Brothers Construction Launches Better Builds Us Campaign
Krueger Brothers Construction has launched its
first major marketing campaign. The company is a commercial and residential, full-service, exterior general contractor that serves the Colorado Springs area.
Advertising agency Vladimir Jones created the campaign and the new brand platform, Better Builds Us, which highlights the family-owned company’s expertise in roofing, siding, windows and decks, and its commitment to quality on every job.
In contrast with the subcontracting norm, Krueger Brothers Construction employs a team of 40 (and rising) construction workers and project managers.
At the center of the Better Builds Us campaign is a newly redesigned website, along with an extensive library of images, and three videos highlighting Krueger Brothers Construction’s specialties. Advertising will appear on connected TV, online display, paid social, YouTube pre- roll and radio in the Colorado Springs area.
Vladimir Jones teamed with Neu Productions and photographer Natalie Faye to execute campaign production in one day, also adhering to COVID-19 precautions while on set. The agency then prepared all campaign assets within three weeks for an early August launch.
 12 | Colorado Construction & Design |
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